The One Question Every Hiring Manager Should Ask

It’s simple, yet impactful.

I was sitting across the table from an interviewee ready to make an investment, an investment in them.

Photo by Emily Morter on Unsplash

So, I asked the question,

“If you were a product worth investing in, what would the 60 second commercial of you sound like?”

The interview came to a screeching halt.

We’ll…uh…

I’m from a small town in Iowa, and I’ve been in sales for 5 years. I have 3 children, and I love the outdoors, especially hiking.

This is okay for a dating profile but I’m investing money and time, time is money, so it’s a double whammy.

I’m a customer buying the product of you.

All Hiring Managers are.

All organizations.

They’re sitting there, ready to invest time. Money.

That’s why this question is vital.

The question itself requires the person to state their value proposition to the organization.