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If You Need A Great Team, Execute Great Hiring
Hiring is one of the most critical activities in an organization.
Without people, you have a weak company built on a shaky foundation. It’s people who call prospects, attend to their order issues, and manage relationships.
Hiring is no different than a sales process.
Companies spend millions of dollars a year to acquire clients through their complex marketing funnels and sales processes.
Yet, what often goes unnoticed is the need to merge “Always Be Selling” with “Always Be Hiring.”
Building strategic depth is a requirement for all small-businesses.
Hiring doesn’t need to be complicated, with the right structure.
Write your candidate persona: a job description that includes five to seven key expectations of the role. These expectations are what you’re hiring for.
Develop an inbound system: job ads written with copywriting expertise and published on all role-specific hiring platforms.
Schedule daily or weekly prospecting: screen incoming applications and conduct initial phone interviews.
Conduct impactful discovery: complete one or two in-person interviews to determine if the candidate is an excellent fit for the company and if the…
