How to Unlock Cash Conversion to Skyrocket Your Small Business Financial Success with 1 Template

Profit doesn’t matter…

If you don’t have control over your cash. You can’t spend profit, but you can spend cash.

Effective small business financial planning is the key to ensuring that you have the cash you need when you need it.

And suppose you’re like many small business leaders. In that case, you’re often focused on what drives revenue and profit but neglect the most crucial location — what’s in your bank account. For years, that’s all I demanded — revenue, gross profit, oh my. I drove significant revenue increases, but it made other areas fragile. Money would come in and go out faster than I could say “profit.”

This isn’t just about flipping the script; it’s about understanding the bloodline of your business — cash flow.

Profit looks good on screen, but cash fuels growth, creates liquidity, and prepares you for tough times.

There’s one metric that stands head and shoulders above the rest when it comes to improving your financials.

It’s the unsung hero of the business world: the Cash Conversion Cycle (CCC).

Jeff Sands acknowledges, “The cash conversion cycle is the single most reliable, simple…