9 Tools To Build A Powerful Company Culture

Company culture is just as important as the product or service being offered.

David Finkel states, “Culture is the invisible force that shapes how your team approaches situations and the default behaviors they act out.”

“The way we do things” is essential to building a great company and offering something valuable to its customer and the team. Often, the values of a company are its core differentiator.

Everything begins and ends with executing what’s most important to the company.

You can’t take one big whack to instill culture into a company.

Culture is built over time and repetition.

David calls this the “1,000 Taps of the Culture Hammer.” It doesn’t take just one big whack over the head with a culture hammer. Instead, it takes 1,000 small taps over time. You never create a culture in one moment — it accumulates over time.

I have found to build a good company culture; these tools work the best:

1/ Stories

These are cultural stories you repeatedly share throughout the company.

Everyone must participate in these stories. In one of my companies, it’s a core value to “accept and solve problems,”…